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Site Map

Site Map

• Company
  • About Neolane
  • Management Team
    • Stephane Dehoche
    • Stephan Dietrich
    • Thomas Boudalier
    • Benoit Gourdon
    • Michel Lerendu
    • Kristin Hambelton
    • Jeff Barovich
  • Board of directors
    • Gilles Queru
    • Philippe Granger
    • Nicolas Rose
    • Stephane Dehoche
    • Stephan Dietrich
  • Careers
  • Industry Awards
• Products
  • Marketing Automation Software Overview
  • Neolane Campaign Management Software
  • Neolane Lead
  • Neolane Marketing Resource Management
  • Neolane Interaction
  • Neolane Message Center
  • Optional Features
  • Delivery Models
• Solutions
  • Solutions Overview
  • B2B Lead Management Software
  • Cross-Channel Marketing Optimization for B2C Marketers
  • Email Marketing
  • Mobile Marketing
  • Direct Marketing Software
• Services
  • Services Overview
  • Consulting
  • Education
  • Support
• Customers
  • Customers Overview
  • Banking and Financial Services
  • B2B High Tech
  • Retail
  • Media and Entertainment
  • Travel and Hospitality
• Partners
  • Neolane Partners
  • Complementary Technology Providers
  • CRM / SFA Software Vendors
  • Systems Integrators and Consulting Services
  • Marketing Service Providers
  • Web Analytics
  • Affiliations and Memberships
  • Partner With Us
• News & Events
  • Press Releases
    • SAS Scandinavian Airlines selects Neolane to orchestrate all customer marketing campaigns
    • Neolane Named a Finalist in 2008 American Business Awards
    • Bales Worldwide selects Neolane customer marketing automation software
    • Neolane Raises 5 Million Euros to drive International Expansion
    • Neolane urges finesse in customer marketing campaigns
    • Request "Leading Edge" by Gary Palmer (Database Marketing Magazine)
    • Neolane Marketing Solution Performs Live at Virgin Megastores
    • Voyages-Sncf.com, largest French e-commerce site chooses Neolane
    • Fortis Bank customizes e-mails for diverse, international audience
    • Database Marketing Magazine Declares Neolane "The Leading Edge"
    • Press Release Archive
    • Enterprise Marketing Software Company Neolane drives New Generation of Marketing
    • European digital marketing specialist Neolane hits US
    • Neolane lands in the Hub from France
    • Neolane Inc. Expands Legacy To U.S.
    • Enterprise Marketing Software Company Neolane Establishes North American Headquarters, Drives New Generation of Personalized Marketing
    • Neolane Establishes North American Headquarters
    • Neolane, DIRECT and Leading Research Firm to Host Webinar Focused on Integrating Emerging Technologies Into Direct Marketing Strategies
    • Neolane to Present at eMarketing Conference
    • Compel users to text you back
    • Neolane to Showcase Value of Integrated Marketing and Analytics at SPSS Directions 2007 North American Conference
    • Alcatel-Lucent Selects Neolane to Power BtoB Marketing
    • Neolane and Packard Bell Win NCDM Database Excellence Award for Multi-channel Marketing Achievements
    • Data Mining Can Help Retailers Realize the Promise of Enterprise CRM Systems
    • Neolane Offers a New Marketing Automation Option
    • Has your multi-channel strategy become Frankenstein's Monster?
    • Accor Hotels Nominated for Email Performance Award
    • Canon Ltd selects Neolane software for customer engagement strategy
    • Neolane and CRM Magazine Bring Best Practices in Enterprise Marketing
    • Packard Bell: Increasing Customer Lifetime Value Via Multi-Channel Marketing
    • Continental Airlines checks in with Neolane’s software
    • Neolane and Accor Hotels: Don't Lose Touch with Your Customer
    • Neolane and Accor Hotels Target International Clientele
    • Neolane Records Fourth Consecutive Year of Profitability
    • Neolane Announced as Winner of 2008 CRM Excellence Award
    • Neolane Receives 2008 CRM Excellence Award from Customer Interaction Solutions Magazine
    • Are You In the Loop? Automate closed-loop marketing to boost revenue, conversion rates and marketing ROI
    • Neolane Named As Finalist For The 2008 MITX Technology Awards
    • Neolane Asks: Is Your Direct Marketing Covering All the Bases?
    • Patrick McHugh Named in "Who's Who in BtoB 2008"
    • Hype Cycle for CRM Marketing Applications, 2008
    • EMI's New Tune Wins New Fans
    • Email They'll Open
    • Tech Solution: Multichannel Marketing Tools
    • Building a Strong Multichannel Foundation
    • Why Are Our Targeted Weekly Emails Getting Little Response?
    • Packard Bell Goes Direct
    • Vendor Variables: Questions are key to buying a lead management solution
    • Lead Management Software Vendors
    • Magic Quadrant for Multichannel Campaign Management, 2008
    • Gloves Off: Should e-mail always be kept in-house?
    • The Gartner CRM Vendor Guide, 2008
    • Elect Me Tees achieves victory with personalized Uncle Sam postcards
    • 2008 CRM Excellence Awards Winners Announced by Customer Interaction Solutions Magazine
    • Add Mobile to the CRM Mix
    • Why are our targeted emails getting little response?
    • Bioscience firm Abcam Plc selects Neolane marketing software in global sales drive
    • Confetti.co.uk ties the knot with Neolane - for beautifully automated marketing campaigns
    • EMI Music and Neolane Go Gold with a Gartner & 1to1 Customer Excellence Award
    • zavvi Leverages Neolane to Drive $23 in Revenue for Every $1 Spent on Marketing
    • Gartner and 1to1 Customer Award Winners - Marketing Optimization
    • Picking a New Breed Automated-Marketing Vendor
    • Image Direct Selects Neolane Software to Support New Automated, Multi-Lingual Direct Marketing Capabilities
    • Neolane Launches First Marketing Automation Solution Designed for Cross-Channel, Not Just Multi-Channel, Marketing
    • Multi-Channel Marketing Hits the Wall: New Neolane Whitepaper Defines the Evolution of Cross-Channel Marketing and Its Impact on the Customer Experience
    • Mobile Commerce Finally Makes a Move
    • Neolane to Showcase Enterprise Marketing Automation Software at IBM Information On Demand 2008
    • Show Me the Money: Neolane Whitepaper Describes How B2B Marketers Can Defend Their Budgets Through Better Lead Management Practices
    • How primitive email campaigns are holding you back
    • Neolane Named IBM 2008 Information Management Rookie of the Year
    • Neolane Asks NCDM 2008 Attendees: "Are You Ready to Rock Cross-Channel Marketing?"
    • Cross-Channel Marketing Arrives: Aberdeen Group Defines the Next Generation of Multichannel Marketing
    • The Evolution of E-Mail
    • Reach Customers Through Cross-Channel Marketing
    • Hager Taps Neolane's Automated Lead Management Solution
    • Winning Email Subscribers In A Down Economy
    • How to Prove the Value of Marketing to Your CEO
    • With Neolane, La Redoute Boosts Dynamic Customer Marketing Online
    • Top 20 Integrated Marketing Management Platforms
    • 4 Tips to Optimize E-mail Clickthrough Rates
    • Neolane Reports Strong Revenue Growth and International Expansion in 2008
    • Neolane, et al. Present Top 10 Strategies for Successful Marketing Software Implementations
    • Top 20 Integrated Marketing Management Platforms (Part 2)
    • Neolane Teams with IBM to Improve Marketing Effectiveness and Increase Customer Value
    • Neolane and the Aberdeen Group Present Best-In-Class Strategies for Effective Recessionary Marketing
    • Neolane is the Right Fit for Boston Apparel Group's Cross-Channel Marketing Goals
    • French Banking Network Synergie GIE Selects Neolane to Elevate Cross-Channel Relationship Marketing
    • Boston Apparel Group to consolidate marketing data with help from Neolane
    • Neolane Lead Management Optimization Solution Demonstrates Excellence in Usability and Support for Advanced Lead Generation Campaigns
    • Multichannel and Cross-channel Marketing Are Not Interchangeable
    • Neolane Centralizes DigitalGlobe’s Marketing Resources and Improves Effectiveness of Event-Triggered Campaigns
    • Neolane Centralizes DigitalGlobe’s Marketing
    • Neolane Centralizes DigitalGlobe’s Marketing
    • Leading European Telecommunications Company Taps Neolane to Run its Message Center and Customer Marketing Campaigns
    • Tele2 Turns to Neolane for Marketing
    • Good habits lead to better lead generation
    • Neolane Positioned in the Magic Quadrant for CRM Multichannel Campaign Management
    • Improve Customer Acquisition and Retention by Combining Triggered Email and Outbound Promotions: 4 Steps
    • Neolane’s Marketing Automation Platform Named a Finalist in the 2009 MITX Technology Awards
    • Nurturing possibilities in a tough economy
    • Grupo Posadas Chooses Neolane for Improved Cross-Channel Marketing Across Its Hotel Brands
    • Thought Leadership Interview: Helping Marketers Find a New Lane to Success
    • Email Receipts, Confirmations, Tracking Numbers - and Marketing
    • Neolane and Aberdeen Group Present Best-In-Class Strategies for Increasing Top Line Revenue with Marketing Automation
    • Neolane Unifies Inbound and Outbound Marketing Communications to Extend Cross-Channel Personalization Benefits
    • Neolane Software Unifies Inbound and Outbound Offers
    • Neolane Unifies Inbound and Outbound Marketing Communications
    • Neolane Strengthens Multi-Channel Capabilities
    • Neolane Unifies Inbound and Outbound Marketing Communications
    • Neolane Unifies Inbound and Outbound Marketing
    • Move beyond e-mail and take event-triggered marketing cross-channel
    • Turning data into effective ROI-driven campaigns
    • Qualified leads can boost direct marketing effectiveness, expert claims
    • BtoB Magazine: Who's Who
    • Neolane to Present Best Practices for Overcoming Marketing's Data Management Challenges
    • Lead Management Maturity: Has Your Process Come of Age?
    • Neolane and KXEN Partner to Provide New Predictive Capabilities for Marketing Campaign Automation
    • Neolane marketing platform adds data mining, predictive analytics
    • Neolane Joins ESPC and MAAWG to Reduce Spam, Improve Email Deliverability
    • Neolane and Quaero, a CSG Solution, to Present Webinar on New Rules for Marketing in a Cross-Channel World
    • Neolane Included Among B2B Lead Management Automation Vendors in Market Overview Report by Independent Research Firm
    • Neolane to Demonstrate Lead Management Optimization Capabilities at MarketingSherpa B2B Marketing Summit Boston
    • DigitalGlobe accelerates marketing
    • Neolane to Showcase Its Event-Triggered Marketing Capabilities at DMA09
    • Using survey tools to impact the lead-nurturing process
    • Neolane Named a Finalist for the IBM Information Management CTO Innovation Award
    • Sports themes score for b-to-b
    • Neolane Presents BtoB Magazine Webinar on Lead Conversion Techniques in a Recovering Economy
    • Creating Exceptional Customer Experiences, Both Coming and Going
    • Offer Optimization Becomes a Reality: Aberdeen Group Reveals Combination of Technology and Customer Analytics as Keys to Improving Marketing Performance
    • Neolane Positioned Strongly in SiriusDecisions' Demand Creation Provider Grid
    • Social and Digital Marketing Strategies: Neolane to Co-Present Session Focused on the Evolving Marketing Mix at BtoB Magazine's Digital Edge Event
    • Neolane to Present Session at NCDM 2009 Focused on Maximizing Lead Management Campaign Effectiveness
    • Cross-Channel Marketing: Making Inbound Part of the Mix
    • Neolane Named a Strong Performer in Cross-Channel Campaign Management Report by Independent Research Firm
    • Forrester Wave Report Cites Cross Channel Campaign Tool Leaders
    • Direct Mail’s Dynamic New Look
    • Leadsloth: Marketing Automation Trends for 2010
    • B2B Marketing: Marketers embrace tech for 2010
    • Neolane Achieves 30 Percent Increase in Revenue in 2009
    • ROI is Good. But is ROC better?
    • Are You a Marketing Champion? Take Neolane's Olympic Twitter Challenge
    • Predictions for better marketing
    • ANALYSIS: Marketers embrace tech for 2010
    • Multichannel Marketing Grows Up
  • Neolane in the News
  • Press Contact
• Resources
  • Resources Overview
  • Product Literature
  • Press Releases
    • Packard Bell boosts customer lifetime value by 50% with an innovative loyalty program
    • Neolane central to Accor's hotel marketing campaigns strategy
  • Articles
  • Events
    • Request "Increasing Revenue Through Personalized, High-Velocity, Lights-out Email" Webinar
    • Webinar Archives
    • Request "How zavvi/Virgin Megastores took control to drive marketing effectiveness" Webinar
    • Request "Four steps to creating a cross-channel view of customers" Webinar
    • Request "Channeling Success - Optimize your cross-channel initiatives to boost marketing effectiveness" Webinar
    • Request "Top 10 Strategies for Successful Enterprise Marketing Software Implementations" Webinar
    • Request "Increase Your Top Line Revenue with Marketing Automation" Webinar
    • Request IBM and Neoloane Webinar: Overcoming Data Management Challenges in Marketing to Achieve Strong ROI
    • Request "When the Four Ps of Marketing Aren't Enough" Webinar
    • Request "Lead Conversion 2.0 for a Recovering Economy" Webinar
    • Request "Forrester Wave: Cross-Channel Campaign Management, Q4 2009" Report
    • Request "Aberdeen Group Offer Optimization" Report
    • Request "Give the Emperor Some Clothes" Webinar
  • Customer Case Studies
    • Request the Accor Hotels Case Study
    • Request the Hager Case Study
    • Packard Bell boosts customer lifetime value by 50% with an innovative loyalty program
    • Neolane central to Accor's hotel marketing campaigns strategy
    • Request the Sephora Case Study
    • Request the AXA Bank Case Study
    • Request the EMI Case Study
    • Request the "Aberdeen Group: The Convergence of Sales and Marketing Technologies"
    • Request the Fortis Bank Case Study
    • Request the Packard Bell Case Study
    • Request the Virgin Megastores/zavvi Case Study
    • Request the Bales Case Study
    • Request the Credit Agricole Study
    • Request the DigitalGlobe Case Study
    • Request the Image Direct Case Study
  • White Papers
    • Request "Aberdeen Group: Automating Closed-Loop Marketing"
    • Request "Multi-channel Marketing Hits the Wall"
    • Request "Show Me the Money - How B2B Marketers Can Defend Their Budgets Through Better Lead Management"
    • Request "Aberdeen Group: Cross-Channel Campaign Management" White Paper
    • Request "The CMO's Hot Potato: Implementing Enterprise Marketing Software Without Getting Burned"
    • Request "Recessionary Marketing: How Best-in-Class Companies are Weathering the Storm"
    • Request "Making the Business Case for Enterprise Marketing Software" White Paper
    • Request Gartner Report: "A Checklist for Evaluating an Inbound and Outbound Multichannel Campaign Management Application"
    • Request "B2B Marketers: Don’t Wait Another Minute To Get Started with Lead Nurturing Programs" White Paper
    • Request "2009 SiriusDecisions Vendor Profile: Neolane"
    • Request SiriusDecisions Lead Scoring Research Brief
    • Request "Don't Settle for a Good Enough Marketing B2B Lead Management Solution" White Paper
  • Newsletter
    • Request Neolane Conversation Newsletter Spring 2009
    • Request Neolane Conversation Newsletter Summer 2009
    • Request Neolane Conversation Newsletter Fall 2009
    • Neolane Conversation Newsletter Winter 2010
• Contact
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  • Request More Information
    • Request Neolane Lead Management Data Sheet
    • Neolane | Request The Convergence of Sales and Marketing Technologies
    • Request "Multichannel Marketing Hits the Wall"
    • Request "Show Me the Money - How B2B Marketers Can Defend Their Budgets Through Better Lead Management"
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