Newton, Mass.
May 11, 2010

Neolane to Showcase High-Performance Lead Management Capabilities at SiriusDecisions Summit 2010

Neolane to Participate in Event Discussions Focused on B-to-B Sales and Marketing Best Practices Related to Resources, Processes and Technology

Newton, Mass. - Enterprise marketing software provider Neolane, Inc. today announced details of its participation at the SiriusDecisions Summit 2010. The theme of this year's Summit is "Measure, Align, Transform: The Roadmap for High-Performance B-to-B Sales and Marketing." The event will bring together industry thought leaders to discuss best practices on how to effectively utilize resources, processes and technology to capitalize on the upturn and provide a leaner sales and marketing model for the future. Neolane will demonstrate its B2B lead management software at the event, which takes place May 12-14 in Arizona. Neolane is a gold sponsor of the event.

What: Today's B-to-B marketers have the unenviable task of trying to improve lead generation and customer loyalty while providing the necessary ROI to support future marketing investment. To address these challenges, Neolane provides marketers with an automated lead management optimization solution specifically designed to help optimize demand generation, intelligently manage and nurture leads, and measure results. Powerful lead management technology like Neolane's provides marketers with the necessary ROI to support the argument for increased marketing focus and investment. Attendees are invited to visit Neolane at the event for a product demonstration and a chance to win an Apple iPad.

When: SiriusDecisions Summit 2010 will take place May 12-14, 2010.

Where: The Fairmont Scottsdale Resort in Scottsdale, Arizona will host the event.

How: For more information on the event or to register, visit http://www.siriusdecisions.com

For those interested in news from the event, please follow @neolane and the event hashtag #sds10 on Twitter.

Request More Information

Analyst Reports

See a Demonstration

Attend an Event

Follow Us