Neolane | USA | Affiliations and Memberships

Affiliations and Memberships

	The American Marketing Association (AMA) is the largest marketing association in North America. It is a professional association for individuals and organizations involved in the practice, teaching and study of marketing worldwide. It is also the source that marketers turn to every day for information/resources, education/training and professional networking. AMA members are connected to a network of experienced marketers nearly 40,000 strong and include leading marketing academics, researchers and practitioners from every industry.
	The Direct Marketing Association (DMA) is the largest trade association for businesses interested in direct, database, and interactive global marketing, with about 5,200 member companies from the United States and 44 foreign nations on six continents. The DMA shapes the way that organizations apply direct/interactive marketing methods to all marketing, sales and customer service activity. Their mission is to encourage the education, growth and profitability of their members and their adherence to high ethical standards.
	The eec is a global professional organization that strives to enhance the image of email marketing and communications, while celebrating and actively advocating its critical importance in business, and its ROI value. They are committed to regularly conducting a broad series of email initiatives for a variety of organizations that highlight the positive impact and importance of email as a marketing tool, communications vehicle and branding device. Additionally, eec members are setting the standards for email through our Member Roundtables and Advisory Committees. The eec members who belong to our organization are representative of other trade organizations, agencies, advertisers, technology partners, clients and companies focused on the potential of email marketing via mobile and other digital devices.
	The Email Sender and Provider Coalition is a cooperative group of industry leaders working to create solutions to the continued proliferation of spam and the emerging problem of deliverability. Our membership provides volume mail delivery services to an estimated 250,000 clients - representing the full breadth of the U.S. marketplace. The ESPC is currently working on solutions to spam and deliverability concerns through a combination of legislative advocacy, technological development, and industry standards.
	Massachusetts Innovation & Technology Exchange (MITX) today is the leading industry association in the country, bringing together digital technology, marketing and media professionals, to engage in what is next for the web and how it impacts the marketing and business worlds. With 250-plus member companies representing over 7,000 digital professionals, it is a dynamic and growing community of thought leaders, collaborators, and individuals in search of insight, education and opportunity.
	The Messaging Anti-Abuse Working Group is a global organization focusing on preserving electronic messaging from online exploits and abuse with the goal of enhancing user trust and confidence, while ensuring the deliverability of legitimate messages. With a broad base of Internet Service Providers (ISPs) and network operators representing almost one billion mailboxes, key technology providers and senders, MAAWG works to address messaging abuse by focusing on technology, industry collaboration and public policy initiatives.
	The Mobile Marketing Association (MMA) is the premier global non-profit association that strives to stimulate the growth of mobile marketing and its associated technologies. The MMA is a global organization with over 500 members representing over forty countries. MMA members include agencies, advertisers, hand held device manufacturers, carriers and operators, retailers, software providers and service providers, as well as any company focused on the potential of marketing via mobile devices.
	Shop.org is the online division of the National Retail Federation, whose mission is to help its members significantly improve their online and multichannel retail capabilities by addressing the evolving opportunities and issues related to the Internet and integration with other retail channels. Shop.org accomplishes this mission via information-sharing events, teleseminars, and research that is widely recognized as the most authoritative in the industry. More than 450 leading Internet and multichannel retail brands are Shop.org members.

Interested in learning more? Please contact us.