Financial Services

In a hotly-contested market set against a background of complex customer relationships, enterprises in the financial services industry have compelling reasons to look for secure new technological solutions that respond to operational needs. Faced with the challenges of a rapidly changing industry, enterprises need to provide increasingly sophisticated and demanding clients and prospects with timely, consistent and personalised information - for all touchpoints.

The Neolane marketing platform enables you to:

  • Create a unified customer/prospect database that is dedicated to the needs of marketing
  • Develop customer knowledge (enhance data and maintain history of all interactions over all channels)
  • Propose valued-added offers and services appropriate to the point in the customer lifecycle and customer operations (transaction notices, statements, confirmations, etc.)
  • Provide paperless transactional documents (account statements, invoices, reports, etc.) and reduce delivery costs
  • E-delivery: manage, automate and execute cross-channel deliveries

The following companies use Neolane technology: Axa Bank, BNP Paribas, Boursorama, French National Deposit and Consignment Office, Calyon, Credit Foncier De France, Dexia, Finaref, Fortis Bank, Franfinance, GE - Commercial Finance Real Estate, GIE Carte Bleue, GIE Synergie Credit Agricole, SMABTP, SMENO and Société Générale (Corporate Investment Banking and Securities Services).